How COVID-19 Refocused Digital Transformation on the Deskless Workforce
Prior to the COVID-19 pandemic, digital transformation was already a priority for many companies. However, almost every digital transformation strategy largely ignored the needs of the deskless workforce. Most deskless workers had to perform their tasks using tethered, office-based tools that hindered their efficiency and productivity. This was the case even when 80% of the…
Don’t Be the Next Blockbuster: Learning From Companies Who Failed to Innovate
Companies who failed to innovate are like characters in Shakespearean tragedies: their hubris became their downfall. The business industry is chock-full of horror stories and cautionary tales about them. With that in mind, enterprises nowadays need to continue adapting to the increasingly fast-paced changes in the industry. That is if they don’t want to take…
Millennials and Gen-Z Hate Phone Calls – Companies Need to Adapt (or Fail)
Enterprises need to change with the times, or they will perish. Companies have traditionally thought of phone calls as the best avenue to provide customer service, address problems and issues, or promote new products and services. However, research reveals that millennials and Gen-Z really don’t like answering the phone. If they are required to pick…
How The Sharing Economy Business Model is Shaping Consumer Expectations
The trademarks of the sharing economy business model include fast access and response, a shared and instant messaging environment, and an on-demand framework. These features are central to the successful global sharing economy platforms, and they represent a stark departure from traditional CRM models. Just imagine if Uber had to use a CRM application to…
The Deskless Workforce Needs True Deskless Technology
Executive Summary: Traditional field service solutions are quickly becoming obsolete due to the lack of deskless technology; New normals are forcing business model transformation and the consumerization of field customer engagement; Untethering the deskless field engagement experience from CRM allows businesses to eliminate costly CRM Field Service licenses and address changed business dynamics. Non-desk workers…